Although the Ridgeline is more aptly classified as a sport utility truck, this recently-introduced category is not well known with consumers, with the only other rival being the Chevrolet Avalanche. Honda decided instead to advertise the Ridgeline as an alternative to traditional 1/2 ton full-size pickups such as the Ford F-150, Chevrolet Silverado, and Toyota Tundra, all of which had standard V8 engines. This likely harmed Ridgeline sales, as some cited its weak V6 engine (Honda has never developed a V8 for passenger vehicles) and lack of ruggedness due to its unibody construction, while its relatively short cargo bed compared to a standard pickup truck made it unsuitable for contractors. Unlike other crew cabs, the Honda Ridgeline lacks the option of 6-passenger seating, as it only offers bucket seats and not bench seating in the front.
2011 Honda Ridgeline
2011 Honda Ridgeline
2011 Honda Ridgeline
2011 Honda Ridgeline Sales were initially slow, partly because it was considered over-priced. Consequently, dealers have been discounting the truck (which is unusual for a Honda product), and the average selling price has come down steadily according to J.D. Power, as well as sales.
